Philippines Tourism E-Newsletter - September 2013
One of the most exciting NEWS for Philippine tourism was announced this month with the return of Philippine Airlines (PAL) to Europe after more than a decade of absence. The inaugural flight is set to land in London, Heathrow Terminal 4, on 04 November 2013.
The maiden flight will arrive in time for the opening of the World Travel Market (WTM) 2013 and will be headed by no other than its Chief Operating Officer, Mr. Ramon Ang. He will be accompanied by the PAL contingent, media and fortunate guests who have purchased their tickets for PAL’s return to the United Kingdom.
Coincidentally, the Philippines Department of Tourism (PDOT) has doubled its booth size at the WTM (one of the largest travel and trade shows in the world) and will boast of its biggest participation to date. This year the Philippines Pavillion will house a larger contingent of tour operators, properties, PAL and local government units from popular destinations around the country.
Also, a big Congratulations to Megan Young for winning the Miss World 2013 Crown for the Philippines!
In this issue:
Major Programs and Fun News
Destination of the Month
Major Programs and Fun News
Philippine Airlines finds a home at Heathrow
Heathrow is Philippine Airline’s (PAL) first European destination after flights to Europe were discontinued in 1998. This is the first direct link between the UK and the Philippines, a major emerging market destination.
The new route will offer the fastest way to travel to Manila with an average of 12.5 hours. The Philippine carrier will also have the advantage of offering direct bookings to their guests to onward destinations in its international and domestic routes.
PAL will fly five times a week (Monday, Wednesday, Thursday, Saturday and Sunday) between London and Manila with flights leaving Heathrow at 5:15pm and will arrive at NAIA Terminal 2 the following day at 1:15pm. The flight will then depart Manila at 8:20am arriving on the same day at 2:15pm in London. PAL aims to increase its frequency to daily flights when slots become available.
With PAL’s presence, the European market is expected to grow further. Last year, one third of the 349,000 European visitors to the Philippines came from the United Kingdom. In the first half of 2013, arrivals from UK reached 60,234.
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Philippine Travel Exchange 2013 a Huge Success
The Philippine Travel Exchange concluded earlier this month was a huge success for participating foreign buyers.
The country's largest annual event for the travel trade drew over 167 buyers worldwide. The event's focal point TRAVEX, generated unprecedented amount of business transactions and partnerships between buyers and representatives of the local travel industry. Buyers reported a rise in business meetings over the course of the event.
Foreign buyers were also able to experience the country's attractions first-hand. Specialized tours brought them to Palawan, Bicol, Cebu, Bohol, Boracay the Cordilleras, the Ilocos Region, Tagaytay and many other destinations.
A number of foreign tour operators marvelled at the level of quality of the resorts and experienced the warmth of the Filipino people.
UK Buyers such as Asian Horizons have already reported bookings following PHITEX. Cox & Kings, Travel the Unknown and Crescent Associates are already in the process of adding the Philippines to their packages and speaking to their clients about their recent visit.
Preparations Ongoing for the Philippines' Biggest Participation at World Travel Market
Poised to capture a bigger share of key travel and tourism markets of the world, the Philippines, led by its Department of Tourism (DOT) and Tourism Promotions Board (TPB), will participate in the upcoming World Travel Mart 2013 on a larger scale.
The Philippines will now occupy a bigger area of 300sqm at the Asia Pacific region, doubling its size from the 150sqm it occupied last year. The only exhibiting country to double its booth size.
This ensures maximum visibility for the country’s top destinations such as Albay, Bohol, Boracay, Cebu, Cordillera, Davao, Ilocos, and Metro Manila. The private sector will also take this opportunity to respond to the increasing demand for Philippine packages.
WTM will also set the stage for its national carrier, Philippine Airlines’ return to Europe with their maiden flight arriving in time for the opening on 04 November 2013.
Such presence aims to send a strong signal to the travel trade industry that indeed, “It’s more fun in the Philippines”.
Destination of the Month
The Bicol Region located on the southeastern end of Luzon, consists of six provinces: namely, Albay, Camarines Norte, Camarines Sur, Catanduanes, Masbate, and Sorsogon.
The region is rich with such a high number of globally famous attractions due to its idyllic landscapes and seascapes. It is especially famed for the majestic Mayon Volcano in Albay which boasts a near-perfect cone.
Bicol is also host to some of the most renowned dive spots in the world, namely Donsol in Sorsogon and Ticao in Masbate. Both earned their reputation in the diving circles for being the primary whale shark and manta hubs of the country.
It is also the region where some of the most pristine beaches in the country can be found. The white sandy beaches of Camarines Sur are a constant staple in international tv circuits as the location serves as an impressive backdrop for many shows including the famed Survivor Series.
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